ELLE ft. Anonymous

Reflections: Sure you will be staring at yours in this Anonymous grey knitted tank. So workable!

Pure London’s Premium - fashion ante for SS12

Pure London’s Premium - fashion ante for SS12 

Anonymous  mentioned for representing British fashion talent and an affordable and chic collections. who could say anything more.

"Anonymous by Ross + Bute continues to fly the flag for home grown designer talent, presenting its affordable but luxe line of chic cotton tops and cardigans with rich guipure lace inserts alongside pastel posy print knits, jackets and skirts."

Daphne Guinness

Daphne Guinness, is one of a kind, true collector of couture and a muse to many. For a true style icon follow the life and style of Daphne Guinness in the September issue of BAZZAR, no one can teach you how to dress better!

Some serious AW11 trends.

Hitting London hard this A/W11:

Shredded knits

Did you throw away your holey cashmere jumper the moths seemed to love so much? Bad move. Come autumn we’ll all be wearing broken down knits. As if plucked from Mugatu’s Derelict collection (for those who don’t get the Zoolander reference, to a DVD store with you now!) we saw tatty knitwear at Ashish and Fashion East.

Pearly queen

Diamonds may be a girl’s best friend but there’s something about pearls that screams old school glamour. Said to be the ‘tears of a dragon’, no girl should be without her pearl necklace. But if you’re not into emulating the Coco Chanel look, no fear; pearls are no longer just for adorning necks.

Marios Schwab embellished his beautiful collection with white and black pearls, clustering them on a shirt-dress. Over at Jazz Katze pearls climb all over opaque tights.

Colour maven

Oh spring, how you have eluded us. Unfortunately one of the biggest trends during London was rain. So what a joy it was to see popping brights on the catwalk, and for autumn/winter attire too!

Ever so versatile, the colour maven can look to brighten her day in all sorts of ways. Rock a block colour dress, as seen at Bernard Chandran, paint your nails rainbow bright, pull on aqua heels to accent a grey outfit (a tip from Antonio Berardi) or, perhaps easiest of all, throw on a coat or cardie in a rainbow shade.

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Welcome to the Parisian dream.

 

more photos

SHOP

Anonymous AW11 ft. Florence Brudenell-Bruce

Here is the full A/W collection and we are featuring 50's.  High-waisted skirts, some serious knits and some great lace detailing. Accessorised with no more than some undeniable Parisian chic. Try some great vintage sunnies or a cute Beret, belt up big cardies and ankle socks will cuten up some pieces for a truly stylish look. New collection online now

Potential Princess?

The No.1 Bachelor of the country may just have been taken off the market by our AW11 model Florence Brudenell-Bruce.

The former girlfriend of Jenson Button who is hardly ever seen out in anything but seriously short shorts has stepped it up in our glorious new collection. 
The knits are out in force in some of the most desired colours of the season with detail to die for, flattering, fabulous and feminine rolled in to one! High-waisted skirts are making an appearance with some seriously cute Parisian inspired accessories.So here you have it a sneak peek at some Autumn/ Winter must haves, more coming.
Just found this Daily Mail article- READ MORE